Xinhua Winshare Publishing & Media Co., Ltd. engages in the publication and distribution of periodicals and books. It operates through the following segments: Publication, Distribution, and Others. The Publication segment includes publishing, printing, and supply of publications like books, journals, audio-visual products, and digital products. The Distribution segment focuses on the distribution of textbooks and supplementary materials to schools and students; supply of informatized service for secondary and primary school education; and retailing, distribution, and online sales of publications. The company was founded on June 11, 2005 and is headquartered in Hong Kong.